Materials and Design: The Art and Science of Material Selection in Product Design

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Ashby and Johnson address the problem of selecting materials for industrial design from a unique viewpoint. They acknowledge that materials have two overlapping roles, in technical design and in industrial design.

Materials and Design, Second Edition: The Art and Science of Material Selection in Product Design

The technical designer has ready access to materials information. Industrial designers often do not have equivalent support. Materials Selection in Industrial Design presents groundbreaking new information that, on one hand introduces engineering students to the principles of Industrial Design and to the idea that the selection of materials can directly affect the aesthetic qualities of the object. On the other hand they introduce industrial design students and practising industrial designers to engineering parameters through an accessible and holistic approach.


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What Influences Product Design? The Stuff Multidimensional Materials.

Other Stuff Shaping and Surfaces. A Structure for Material Selection. Case Studies in Materials and Design.

SearchWorks Catalog

A Practical Reference for Inspiration. New Materials The Potential for Innovation. Ashby guides the reader through the process of selecting materials on the basis of their design suitability. He and co-author Kara Johnson begin with the assumption that products in a given market sector have little to distinguish between them in either performance or cost.

Materials and Design | ScienceDirect

When many technically near-equivalent products compete, market share is won or lost by the industrial design of a product: Ashby and Johnson address the problem of selecting materials for industrial design from a unique viewpoint. They acknowledge that materials have two overlapping roles, in technical design and in industrial design. The technical designer has ready access to materials information.


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Industrial designers often do not have equivalent support. On the other hand they introduce industrial design students and practising industrial designers to engineering parameters through an accessible and holistic approach.

Stanford Libraries

It offers easy to use systematic approach to the selection and uses of materials. Many excellent attribute 'maps' are included which enable complex comparative information to be readily grasped. It includes full colour photographs and illustrations throughout that aid the understanding of concepts. Nielsen Book Data Publication date ISBN


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