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Table of contents

Size does matter: The effects of magnitude representation congruency on price perceptions and purchase likelihood. Journal of Consumer Psychology, 15 1 , 64— Davenport, T. How to design smart business experiments. Harvard Business Review , 87 2 , Diclemente, C. The role of feedback in the process of health behavior change.

American Journal of Health Behavior, 25, Dolan, P. London, UK: Cabinet Office. Duhigg, C. The power of habit: Why we do what we do in life and business. New York: Random House. Dunt, I.

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February 5, Nudge nudge, say no more. The Guardian. Etzioni, A. Behavioral economics: Next steps. Journal of Consumer Policy, 34 3 , Falk, A. An experimentally validated preference module. The hidden costs of control. American Economic Review, 96, — Fehr, E. On the economics and biology of trust. Journal of the European Economic Association, 7, Fairness and retaliation: The economics of reciprocity.

Journal of Economic Perspectives, 14, A theory of fairness, competition, and cooperation. The Quarterly Journal of Economics, , Festinger, L. A theory of cognitive dissonance. Stanford: Stanford University Press. Finucane, M. The affect heuristic in judgments of risks and benefits. Journal of Behavioral Decision Making , 13, Fisher, G. Advising the behavioral investor: Lessons from the real world. Ricciardi Eds. Fiske, S. Social Cognition 2nd ed. New York: McGraw-Hill. Frederick, S. Time discounting and time preference: A critical review.


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Journal of Economic Literature, 40 , Hedonic adaptation. Kahneman, E. Schwarz Eds. New York: Russell Sage Foundation. Fredrickson, B. Duration neglect in retrospective evaluations of affective episodes. Journal of Personality and Social Psychology, 65 1 , Frey, B. Introducing procedural utility: Not only what, but also how matters. Journal of Institutional and Theoretical Economics, , Are experimental economists prone to framing effects? A natural field experiment. Gigerenzer, G. Reasoning the fast and frugal way: Models of bounded rationality. Psychological Review, , Gintis, H.

The bounds of reason: Game theory and the unification of the behavioral sciences. Glaeser, E. Measuring trust. The Quarterly Journal of Economics, 3 , Goldstein, D. Nudge your customers toward better choices. Harvard Business Review, 86, Models of ecological rationality: the recognition heuristic. Psychological Review, 1 , Golman, R. Information avoidance. Journal of Economic Literature, 55 1 , Goodman, J. Data collection in a flat world: Strengths and weaknesses of Mechanical Turk samples.

Journal of Behavioral Decision Making, 26 3 , Gouldner, A.

The norm of reciprocity: A preliminary statement. American Sociological Review , 25 2 , Grinblatt, M. Sensation seeking, overconfidence, and trading activity. Journal of Finance, 64 2 , Guth, W. An experimental analysis of ultimatum bargaining. Journal of Economic Behavior and Organization, 3, Harley, E. Hindsight bias in legal decision making. Social Cognition, 25 1 , Harford, T.

Behavioral economics and public policy. The Financial Times. Haynes, L. Test, learn, adapt: Developing public policy with randomised controlled trials. London: Cabinet Office.

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Helweg-Larsen, M. Do moderators of the optimistic bias affect personal or target risk estimates? A review of the literature. Personality and Social Psychology Review, 5 1 , Hershfield, H. Increasing saving behavior through age-progressed renderings of the future self.

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Journal of Marketing Research, 48, S23—S Hirshleifer, D. On the survival of overconfident traders in a competitive securities market.

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Journal of Financial Markets, 4 1 , Iyengar, S. When choice is demotivating: Can one desire too much of a good thing? Journal of Personality and Social Psychology, 79, Jenner, E. Hand hygiene posters: Motivators or mixed messages? Journal of Hospital Infection, 60, Johnson, E.

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Science, , Kahneman, D. Thinking, fast and slow. London: Allen Lane. Maps of bounded rationality: Psychology for behavioral economics. The American Economic Review, 93, Representativeness revisited: Attribute substitution in intuitive judgment.