From Concept to Consumer: How to Turn Ideas Into Money

Editorial Reviews. About the Author. Phil Baker has been involved in all aspects of product development for the consumer technology market for his entire career .
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Share your thoughts with other customers. Write a customer review. Read reviews that mention concept to consumer highly recommend phil baker consumer electronics bringing a product to market read this book must read development process real world along the way years ago subject matter manufacturing and marketing turn ideas ideas into money consumer turn read for anyone great book best book found in any other book. There was a problem filtering reviews right now. Please try again later. Kindle Edition Verified Purchase.

This is a must read for anyone who is considering creating a consumer electronics product or is in the process of bringing their product to market. Phil Baker does a great job of condensing an extremely complicated undertaking into the critical success factors that you will need to consider when developing your product and bringing it to market. Phil discusses every aspect of taking a product to market. He walks through the various steps in the development process, selecting partners, marketing, legal, finance and distribution.

He provides several options for individuals and companies to consider in their journey and discusses how to best leverage global resources to compete with the larger players.

The 5 step system to turn ideas into cash

From Concept to Consumer is thoughtfully written and can benefit the start-up entrepreneur as well as the seasoned professional. Phil has worked on all aspects of product development both as an employee of large, multi-national corporations and as a start-up entrepreneur himself. He offers several real-life examples of his experiences along the way as well as the experiences of other companies. I found the information to be extremely valuable and I highly recommend this book!

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Easy, understandable read for someone interested in developing an electronic device overseas. Great primer on Concept to Reality. I have to say this is the best book I've read on concept to consumer. Great step by step guide, from the guy that helped Apple and produced the most popular PDA accessory, the folding keyboard. It really puts hard numbers, fills in the blanks for those that wanting to realize their vision, and have a fuzzy idea on the beginning stages. The next time you visit a shopping mall and find yourself surrounded by tens of thousands of products of all kinds, pause for a moment and think about how all these products came into being.

They didn't just magically materialize. Behind every one of those products is a story - of somebody with a new idea; of engineers figuring out how to make the idea a reality; of manufacturing and marketing and sales and distribution. Baker is an expert on product and market development and Far East manufacturing.

He has had a role in developing products for Apple, Seiko, Polaroid and many others. He warns the reader that creating a successful product is more than just coming up with a great idea. If you are working on your idea and do NOT have a huge company behind you, then this is perfect for you. Baker tells you the basics of what you need on your team: You cannot create the dream without a team.

I like that he just doesn? He explains product development with segments on Concept Design, Pre-production and Product and a few more elements that are needed.


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For entrepreneurs who work by themselves, as well as those involved in product related activities in both small and large companies, you'll have a better understanding of the steps to follow to be successful with your own products. You'll learn how to take advantage of new resources and new thinking. Plus you'll learn to ignore the naysayers who tell you not to buck the system and to just do it the way it's always been done. Most of all you'll have a better understanding of your options and what to expect. Sponsored Products are advertisements for products sold by merchants on Amazon.

When you click on a Sponsored Product ad, you will be taken to an Amazon detail page where you can learn more about the product and purchase it. To learn more about Amazon Sponsored Products, click here. Phil Baker has been involved in all aspects of product development for the consumer technology market for his entire career, with extensive experience in leveraging Asian companies for cost-effective and fast-to-market product development and manufacturing.

He has a strong and varied background in business and product strategy in the high-technology sector. Phil has played key roles in developing the innovative flagship technologies and products of many leading companies, including Apple, Seiko, Polaroid, Atari, Polycom, Proxima, Think Outside, and others. He cofounded Think Outside, the company that created one of the most popular PDA accessories ever, the Stowaway folding keyboard.

From Concept to Consumer: How to turn ideas into money : The Wright Place TV Show

He received a B. Phil currently consults to companies in the United States and Asia in product, business, and market development and writes the technology column for the San Diego Daily Transcript. Phil was recipient of the Robert H. He resides with his wife, Jane, in Solana Beach, California. Would you like to tell us about a lower price?

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From concept to consumer: how to turn ideas into money

There was a problem filtering reviews right now. Please try again later. Kindle Edition Verified Purchase. This is a must read for anyone who is considering creating a consumer electronics product or is in the process of bringing their product to market.