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Table of contents
- Feathers of the Sea
- Business Sustainability Model for Malaysian Housing Developers | SpringerLink
- Business Sustainability Model for Malaysian Housing Developers
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- flexZhouse: New business model for affordable housing in Malaysia | BK BOOKS;
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Feathers of the Sea
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Business Sustainability Model for Malaysian Housing Developers | SpringerLink
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Business Sustainability Model for Malaysian Housing Developers
The research contributes to the scientific community by combining the idea of industrialized housing production with innovative leasing inspired by circular economy principles. This thesis is the first study to suggest integrating flexible housing with the circular economy. It therefore fills a gap in the knowledge about industrialized housing and industrialized building IB industry. The research, which pursued the identified problems by developing a new BM, will benefit the government of Malaysia, as it formulated a solution for affordable housing schemes and created an alternative BM for the housing industry.
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Findings The draft flexZhouse BM, which was established by a conceptual framework derived from a literature review, proved to be useful for both theoretical understanding and the practical application of the preliminary idea of the flexZhouse. Conclusions The formulation of the final draft of flexZhouse led to the following conclusions: The flexZhouse BM provides a better understanding of the needs of and problems faced by young starters looking for their first home in Malaysia.
The rejection by private developers of the flexZhouse concept shows their resistance to change, and is also due to the early stage of the flexZhouse BM proposal. The flexZhouse BM creates an alternative solution to affordable housing programmes for the mass housing industry in Malaysia. The flexZhouse BM revisits the issue of sustainability in the mass housing industry in particular and in the construction industry in general. Young starters in Malaysia are grappling with the issue of affordable housing and have low literacy in financial investment and management.
The theoretical insights show that housing ownership is especially important for the security of future generations. The study also found that young starters need to be educated about the financial implications and about financial management to better understand the financial complications and to reduce the bankruptcy rate among young Malaysians.
Methodological reflections The empirical study was supported by the triangulation of data collected through a design workshop with architects, focus groups and examples from the industry. Download PDF.