Red-N-Gold: Issue 2

"The Dress" is a photograph that became a viral internet sensation on the 26th of February, when viewers disagreed over whether the dress was coloured black and blue, or white and gold. 1 Origin; 2 Response . other colours (red, pink, and ivory, each with black lace), a white and gold version was not available at.
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Allen explains that these people are zombies because they have nothing better to do. The Human is stricken by his surroundings - he thinks of the city as blank and yet full of concepts.

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The Human and Allen eventually arrive at a park. The Human realizes that Allen has again disappeared and that Black John and the Numbers have now caught up with him. The Numbers surround the Human and Black John slowly approaches, but the Human decides that he's done running and he's now looking for a fight. Just as he prepares for the confrontation, Peckinpah is suddenly at his back, this time well-dressed in a suit and tie. The two fight their way through the hordes, eventually breaking away and running through Red City.

When they finally decide it's safe to stop, the Human is doubled over and heaving, while Peckinpah seems exhilarated at the fight and flight. The Human notes that they have arrived in a cemetery named Gravesend. Peckinpah beckons him to follow through the cemetery, and arrives at a headstone that reads "September, " on it.

This date is when the Human, aged ten at that point, lost his innocence. The revelation of this headstone compels the Human to realize that this whole world is him. Peckinpah explains that everyone has aspects of themselves that they hate - such as Allen and Black John - and describes the entire situation as a war for the Human's soul. He explains that everyone is just a collection of the choices they've made, and that depending on the Human's choice during the Conflagration, he may never return here again, or may be doomed to keep returning forever.

Confused and enraged, the Human swiftly leaves the cemetery, walking through Red City while contemplating his life's choices. Suddenly, torrents of rain begin pouring down in the city. The Human walks through the downpour, eventually arriving at a small, decrepit chapel. He takes a seat and begins to drift out of consciousness.

He flashes back to - the Human, as a child, was reluctantly packing his bags to leave his home. He was tormented by the real-life Allen - the alcoholic boyfriend of his mother's who abused the Human when his mother was not around. As the Human packed his bags, Allen came into his room, beer in hand, and began beating him around.


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As the Human was made to leave his home with his mother and Allen, he promised himself that he would leave and rise above his circumstances. He promised himself that he would abstain from drugs and alcohol and that he would be a better person than Allen. A voice in the church suddenly wakes the Human. The dreamworld Allen is standing before him, this time dressed as a demented Catholic priest.

Allen and the Human verbally brawl, and while Allen explains that he's the version of the Human who hurts others to avoid being hurt, the Human realizes just how disgusted he is by Allen. Allen then reveals that the Conflagration is now underway, and the Human notices a plaque overhanging the priest's chair at the altar reading "In Domus de Aurum et Ossium", and as the meaning becomes apparent in the Human's head, the words immediately translate to "The House of Gold and Bones". The Human immediately rises to leave the church, but when he flings open the door, he sees hordes of zombies and the Numbers surrounding him on the steps.

In their midst, Peckinpah and Black John are struggling to overcome each other. Peckinpah sees the Human, casts Black John away, and immediately runs toward the Human. As the two retreat back into the church, the Numbers and the zombies began an ominous chant of "RU". Safely back in the church, the Human bolts the door shut.

When he turns around, Allen floats imposingly into the air above them, and Peckinpah dives for him. The two begin fighting ferociously while the Human struggles to process the entire situation. The Human freezes up and falls over, and Peckinpah almost immediately picks him back up and encourages him. As Peckinpah tries to convince the Human that he just has to make the right choice, Allen becomes prominent and begins drowning him out. Peckinpah lets off a terrible scream and charges Allen, and they burst into ferocious fighting. As they fight, their images begin to blur, until they resemble a mirror fighting its own image.

The Human then turns and notices the walls of the church are engulfed in flame, set alight by the church's candles. The Human's focus shifts back to the fighting pieces of himself, and when they begin to drown out even the flaming church, the Human realizes that he is ignoring even himself in this situation. He's not living the life he wants to live. After watching the conflict awhile, the Human rises and approaches the church's altar. He notes that his body is contorting, damaged by the fight between Peckinpah and Allen.

As the Human crawls toward the altar, he realizes that life can only carry on with an understanding of who he is and where he's been.

However, he can only understand when he makes the choice to be a better person. He makes his choice and the entire world explodes - incinerated in a flash of heat until only black consciousness remains. The Human notes that the House of Gold and Bones had been destroyed by his choices at the Conflagration, but he resolves to rebuild it to be stronger and even better.


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He concludes that with a genuine heart, he would lead a different life that would never get away from him again. He then awakens slowly. Corey Taylor said about the album: The dress itself, which was identified as a product of the retailer Roman Originals, experienced a major surge in sales as a result of the incident. The retailer also produced a one-off version of the dress in white and gold as a charity campaign.

About a week before the wedding of couple Grace and Keir Johnston of Colonsay , Scotland, the bride's mother, Cecilia Bleasdale, took a photograph of a dress she planned to wear to the wedding and sent it to her daughter. After disagreements over the perceived colour of the dress in the photograph, the bride posted the image on Facebook , and her friends also disagreed over the colour; some saw it as white with gold lace, while others saw it as blue with black lace.

On the day of the wedding, Ceitlin McNeill, a friend of the bride and groom and a member of the Scottish folk music group Canach, performed with her band at the wedding on Colonsay. Even after seeing that the dress was "obviously blue and black" in real life, [6] the musicians remained preoccupied by the photograph; they said they almost failed to make it on stage because they were caught up discussing the dress. A few days later, on 26 February, McNeill reposted the image to her blog on Tumblr and posed the same question to her followers, which led to further public discussion surrounding the image.

Cates Holderness, who runs the Tumblr page for Buzzfeed at the site's New York offices, noted a message from McNeill asking for the site's help in resolving the colour dispute of the dress. At the time she dismissed it, but then checked the page near the end of her workday and saw that it had received around 5, notes in that time, which she said "is insanely viral [for Tumblr]". Tom Christ, Tumblr's director of data, said at its peak the page was getting 14, views a second or , views per minute , well over the normal rates for content on the site. By later that night, the number of total notes had increased tenfold.

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Holderness showed the picture to other members of the site's social media team, who immediately began arguing about the dress's colours among themselves. After creating a simple poll for users of the site, she left work and took the subway back to her Brooklyn home. When she got off the train and checked her phone, it was overwhelmed by the messages on various sites.

I thought somebody had died, maybe. I didn't know what was going on. The viral image became a worldwide Internet meme across social media. On Twitter, users created the hashtags " whiteandgold," " blueandblack," and " dressgate" to discuss their opinions on what the colour of the dress was, and theories surrounding their arguments.


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Before they hung up, Rogers warned him, "your tomorrow will not be the same". Conway thought the reporter was exaggerating, saying, "I didn't appreciate the full extent of what was about to happen. Meanwhile, when Conway woke up the next morning, his inbox had so many emails about the dress that at first, he thought his email had been hacked, until he saw that the bulk were interview requests from major media organisations.

Red vs Gold (Theme)

Celebrities with larger Twitter followings began to weigh in overnight. Taylor Swift 's tweet—which described how while she saw it as blue and black, the whole thing left her "confused and scared"—was retweeted , times and liked , times. Lady Gaga described the dress as " periwinkle and sand," while David Duchovny called it teal. Other celebrities, including Ellen DeGeneres and Ariana Grande , mentioned the dress on social media without mentioning specific colours. In the UK, where the phenomenon had begun, Ian Johnson, creative manager for dress manufacturer Roman Originals, learned of the controversy from his Facebook news feed that morning.

I just laughed and told the wife that I'd better get to work," he said. Businesses that had nothing to do with the dress, or even the clothing industry , devoted social media attention to the phenomenon. Adobe retweeted another Twitter user who had used some of the company's apps to isolate the dress's colours. Jenna Bromberg, senior digital brand manager for Pizza Hut , saw the dress as white and gold and quickly sent out a tweet with a picture of pizza noting that it, too, was the same colours.

Do called it "literally a tweet heard around the world". Ben Fischer of the New York Business Journal reported that interest in the first BuzzFeed article about the dress exhibited vertical growth instead of the typical bell curve of a viral phenomenon, leading BuzzFeed to assign two editorial teams to generate additional articles about the dress to drive ad revenue, [22] and by 1 March, the original BuzzFeed article had received over 37 million views.

The dress itself was confirmed as a royal blue "Lace Bodycon Dress" from the retailer Roman Originals, which was actually blue-and-black in colour; [3] [4] although available in three other colours red, pink, and ivory, each with black lace , a white and gold version was not available at the time.

The day after McNeil's post, Roman Originals' website experienced a major surge in traffic; a representative of the retailer stated that "we sold out of the dress in the first 30 minutes of our business day and after restocking it, it's become phenomenal". By 1 March, over two-thirds of BuzzFeed users polled responded that the dress was white and gold. There is currently no consensus on the precise perceptual mechanisms that explain why the dress elicits such apparently stable, discordant and bimodal color perceptual distributions within groups of viewers, [29] though the distributions themselves have been confirmed and characterized in controlled experiments described below.

There are currently no synthetic stimuli that have been constructed to replicate the effect in the remarkably clear way the original image does. Neuroscientists Bevil Conway and Jay Neitz believe that the differences in opinions are a result of how the human brain perceives colour , and chromatic adaptation. Conway believes that it has a connection to how the brain processes the various hues of a daylight sky: Our visual system is supposed to throw away information about the illuminant and extract information about the actual reflectance Similar theories have been expounded by the University of Liverpool 's Paul Knox, who stated that what the brain interprets as colour may be affected by the device the photograph is viewed on, or the viewer's own expectations.

Neuroscientist and psychologist Pascal Wallisch states that while inherently ambiguous stimuli have been known to vision science for many years, this is the first such stimulus in the colour domain that was brought to the attention of science by social media. He attributes differential perceptions to differences in illumination and fabric priors, but also notes that the stimulus is highly unusual insofar as the perception of most people does not switch.

If it does, it does so only on very long time scales, which is highly unusual for bistable stimuli, so perceptual learning might be at play. Smith compared the phenomenon with Ludwig Wittgenstein and the rabbit—duck illusion. The Journal of Vision , a scientific journal about vision research, announced in March that a special issue about the dress would be published with the title A Dress Rehearsal for Vision Science. Scientific work is ongoing. Women and older people disproportionately saw the dress as white and gold. The researchers further found that if the dress was shown in artificial yellow-coloured lighting almost all respondents saw the dress as black and blue, while they saw it as white and gold if the simulated lighting had a blue bias.

A study carried out by Schlaffke et al.

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These areas are thought to be critical in higher cognition activities. The dress effectively captured the collective attention of online networks; in South Africa , the Salvation Army has attempted to re-direct some of this mass awareness towards the issue of domestic violence. As the original authors of the photograph that sparked the viral phenomenon, Bleasdale and her partner Paul Jinks later expressed frustration and regret over being "completely left out from the story", including their lack of control over the story, the omission of their role in the discovery, and the commercial use of the photograph.

The dress was included on multiple year-end lists of notable internet memes in